Things like stress, anxiety, loneliness, and isolation can all affect our wellbeing. In recent times, these feelings have understandably increased for many people. In fact, 48% of UK adults say the pandemic has negatively affected their wellbeing.

The British Red Cross are running a pharmacy bag campaign to raise awareness for the range of wellbeing resources they offer. These include information and advice online as well as workshops to help children, young people and adults build confidence, coping skills, and connections with others.

Pharmacies and branded pharmacy bags are an important part of the campaign’s media mix. The bags are placed directly into the hands of pharmacy customers when they are collecting prescriptions, promoting them to visit redcross.org.uk/wellbeing-support.