Coffee Shops and Cafes are widely seen as the third place between home and work, a unique environment that caters to a multitude of needs where work and leisure naturally and conveniently coincide. The increase in anytime, anywhere work patterns is having a massive impact on the coffee industry. We now have a flexible, mobile workforce who are notoriously difficult to engage, busier than ever and constantly on the move.
Indeed flex are the UK’s #1 Temporary Job App and have rightly identified Coffee Shops and cafes as the ideal space to reach flexible workers taking a break from their busy day. Having a coffee break is a chance for a bit of “me time” and an opportunity to think about changing career or researching new job opportunities by mobile device.
Branded Takeaway Coffee Cups are a one-to-one communication delivered directly into the hands of workers who spend an average 21 minutes with their takeaway coffee, plenty of time for a message to resonate and disrupt our everyday routine.
Indeed flex are running their activity in Coffee Shops across Bristol and Leeds for a month from the 14th March.