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10th Mar 2015

Tabletalk is renowned for media with a difference, something that cuts through and inspires curiosity in consumers.  So it’s no wonder that we’re excited by brands that bring a bit of that difference to market too.  Landbay specialises in peer-to-peer lending where the investments are secured by tenanted British homes.  Considering how resilient the rental market is in the UK, it’s a proposition especially appealing to investors both big and small looking for less risk and reliable growth with investments secured over bricks and mortar.

The strapline ‘It’s time for your money to rise and shine’ works perfectly with Coffee Cups, especially when you consider 65% of takeaway coffee is bought in the morning to satisfy that habitual need for a daily wake-me-up!

Landbay are targeting Londoners with a campaign across 20 Coffee Shops in Central London driving awareness around the Landbay difference by getting Coffee Cups directly into the hands of busy city coffee fanatics.  Wakey Wakey people!

The campaign was planned and booked by MC&C and Open Outdoor.

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