Product Sampling + Sandwich Bags + Point of Sale Material
TePe’s Easypick toothpick product has been cleverly designed in Sweden in collaboration with dental professionals to offer busy consumers on the go the ideal little device to help with after food clean up, especially when it comes to our favourite everyday takeaway seeded roll. Looking to reach consumers at exactly the right moment during the daily journey, TePe invested in a Sampling campaign in Sandwich Bars and Cafes nationwide supported by advertising on branded Sandwich Bags and additional printed tent cards on the counter at point of sale. There is such a fantastic opportunity for brands like TePe to capitalise on context and deliver their campaigns in the most relevant way.
You can read more about the campaign in our blog.
And you can learn more about sampling in Sandwich Bars and Cafes here.
Tepe also advertised using branded Tablewraps.