It’s been estimated that 1 in 2 of us suffer from bad breath, at least on occasion. And 96% of the time that bad breath stems from issues to do with the mouth. We’re a nation that loves our hot food and drink, sustenance to combat the cold and to draw energy to see us through the daily grind.
When it comes to daily vices it’s coffee that proves our go to of choice time and again throughout the day. It might be a cup to snap us into action as we roll out of bed in the morning, a coffee to go on the way into the office, coffee breaks to stimulate our creative juices or give us a reason to meet with a client, or an injection of caffeine late at night to keep the mind sharp as we work long into the wee hours on that project that needs to meet a deadline. It’s the satisfying saviour of working masses the world over.
While we love our coffee, something we don’t appreciate is the coffee breath that goes with it. Especially when you consider how important first impressions are in a vital new business meeting or in maintaining that crucial relationship. The last thing we need is coffee breath putting paid to our plans. The obvious solution is mouthwash and there are loads of different products on the market. The issue is, not all of them offer the same kind of quality or long term benefit.
There are two types of mouthwash, therapeutic vs cosmetic. The cosmetic types are usually a mint-based liquid that mask the effects of bad breath for up to an hour and require regular application to keep on top of the problem. Therapeutic types, like that produced by UltraDEX are scientifically designed to combat the root cause of bad breath and actively fight the bacteria associated with it so that bad breath is effectively controlled for up to 12 hours. That means using an UltraDEX Daily Oral Rinse requires just two applications a day for a worry free 24 hours.
Understanding how time poor business men and women are, as well as the absolute necessity to put your best foot forward at all times, UltraDEX are advertising their Daily Oral Rinse mouthwash in Coffee Shops using a combination of branded takeaway coffee cups and a branded dispenser with UltraDEX samples on the counter for coffee consumers to try for free. It’s a perfectly timed promotion with delivery at a relevant coffee consumption moment where consumers are most likely to be thinking about or experiencing the effects of bad breath and in need of an UltraDEX Oral Rinse mouthwash. And the added benefit is the absolute ease in which these Oral Rinses can be applied as they come in a simple easy to use single application sachet. Perfect for time poor business people on the go!